Whitehouse Communications

Plait Creative was commissioned to create new branding for public affairs agency Whitehouse Communications including developing naming and the design and build of their website. Whitehouse Communications are UK based and deliver the full power of integrated communications campaigns across public affairs, policy analysis, media relations and crisis communications. They support partners in achieving their goals by amplifying their voices to change perceptions and shape policy. The strong partnerships Whitehouse forge was the inspiration for the new brand identity. The dedicated team work alongside each partner, taking issues on-board with great passion and knowledge – this is represented in the vibrant, corporate with a small ‘c’ look and feel of the new branding.

The new brand marque was formed from the ‘W’ of Whitehouse and simultaneously depicts upwards arrows to convey upward motion. Above all, the new branding and website design is accessible, feels real, inspiring and approachable – a direct reflection of the company culture at Whitehouse. The website features animated graphics and loading, SEO integration and is easily updated by the team at Whitehouse.

Other branded collateral includes bespoke Power Point templates and presentations, business stationery, social media assets, Zoom backgrounds and brand guidelines. We also design many reports across the public affairs space predominantly for the healthcare sector, click here for an example. We continue to work with Whitehouse, recently adding a new blog category to the website ‘Who’s Top and Who’s Not’. Take a look at the new website www.whitehousecomms.com